Sitting down with the fam having lunch earlier today and my 3 year old daughter randomly says 'daddy you're my best friend.'

Absolutely heart melting.

#DadGang

Super proud of our IG feed.

Yeah we show hats, but we mainly try and show the community first.

Highlight those that drive the brand forward. No need for fancy doctored feeds.

Just great dads rocking with the brand.

If you have a brand and work with athletes, there's some serious value in getting their story outside of sports.

They talk about their sport all day every day.

Dig deeper. Who are they before the sport? What do you share in common?

Lots of good content in that.

💡

Found my marathon shoes.

A nice Dad Gang spotting in LAX Bart !

Says he follows you guys on IG and got it for Father's Day #Attribution

Still can't believe this is in the garage. 🤣

Goodnight GX.

More than a hat. ❤️

When you're off to the park then the rain hits out of nowhere.

Yes I stopped mid stride to take the photo.

🤣

There's another app called 'VIDS' that is really good for reel creation.

Less capabilities than CapCut, but really dope templates + 'Reel Makers' feature.

Toss in 15 clips/photos and it does the rest for you.

Nah this photo might need to be in the DHOF.

Organic Fatherhood 🏁🍊

#DadGang

Something about this dude makes him super cool. Can't really call it.

Help me out.

Ejay ODonnell or Grant Eastey what could it be?

5,000 orders over the long weekend.

Just a snippet of what our warehouse is cooking with.
🤣

Baby blues.

Another week and another trip to urgent care yesterday with our toddler for a non-stop cough.

Sending your kids to school when they're three was a good idea they said...

Turning on Markets Pro for DG has been so sick.

So many random international orders now.

CapCut is getting so damn good.

This took maybe 6 minutes outside of shooting the content with my phone.

Extremely good feeling this hat will go crazy.

Used to think in apparel it's about celebs and influencers wearing your brand.

Don't think like that at all anymore.

It's about your customers and their stories.

The celeb stuff is just extra credit. You can still get an A+ without it.