.Old Mout Cider UK and St Luke's concoct archipelagic idyll united by fruit. @nativemusicsohohttps://www.campaignlive.co.uk/article/old-mout-cider-st-lukes-concoct-archipelagic-idyll-united-fruit/1873437via @campaignmag #Creativity

.Ocado goes 'nuts' for summer in #campaign by St Luke's campaignlive.co.uk/article/ocado-… via @campaignmag#Advertising

' #Purpose -driven work has taken home lion's share of the metal. With the introduction of humor category..will we see a shift?' asks @Denney_rich@StLukesLondon. Cannes countdown: top #Creatives predict Lion winners and trends to look out for thedrum.com/news/2024/05/2… via @thedrum

Was it all worth it between the visceral reaction and #Apple 's apology? Trevor Robinson, founder & ECD Quiet Storm says: 'If Apple had no intention of upsetting people with this, then an apology wasn't necessary. Campaign
campaignlive.co.uk/article/apple-…

Jonny Ray, Managing Director at Above+Beyond, says brands should take a leaf out of the Baby Reindeer and Saltburn playbook and get in touch with their darker sides

campaignlive.co.uk/article/why-br…

Sue Ryder hires Impero to handle strategy and creative
campaignlive.co.uk/article/sue-ry…
Campaign

Andy Garnett and Dan Cole @HavasLondon: our Top Tips for Cannes MoreAboutAdvertising moreaboutadvertising.com/2024/05/andy-g…

Archipelagic idyll united by fruit in new ad for Old Mout Cider UK by St Luke's & bespoke rap track by Native Music. campaignlive.co.uk/article/old-mo… @campaignmag #Advertising

.Paralympic Games and adam&eveDDB spot seeks to shatter illusions about #Paralympic #sports . campaignlive.co.uk/article/ipc-ad… via @campaignmag #paralympics2024 @Paris2024

The Paralympic Games Isn’t Just Rainbows: IPC’s  #Ad  Aims to Smash Stereotypes adweek.it/44RAGT6 via ADWEEK adam&eveDDB Paris 2024

Greg Berry True names 'Pretty Woman' as his best romance film poster of all time as it transcends its early 90s origins remaining a testament to the power of simple design elegance. creativebloq.com/features/the-b… via Creative Bloq#DesignInspiration #Creativity

A little less conversation. Genius ads that use non-verbal communication. al young Jt CCO @StLukesLondonexplains why the recent McDonald's'Eyebrows' ad is so successful. creative.salon/articles/featu… via the creative salon #Creativity

.adam&eveDDB Chief Executive Miranda Hipwell interview. campaignlive.co.uk/article/adam-e… via @campaignmag #Advertising #Creativity

.Liquid Death. Proof that #creativity is the water of life for any #brand @Denney_rich St Luke's thedrum.com/opinion/2024/0… via @thedrum#MarketingStrategy

Asda launches a cheerful and “conversational” identity created by @HavasLondon
creativereview.co.uk/asda-visual-id…

David Bain BMB Agency says: 'I eventually found joy in a lost pitch. You should too.' thedrum.com/opinion/2024/0… via @thedrum #Advertising#MarketingStrategy

.  Creative Bloq asked creatives to provide their picks of the best adverts of the 2020s (so far). Impero 's Elliott Starr shared his.   
creativebloq.com/features/best-…

Radio 'on a roll' as commercial stations reach record listening figures
campaignlive.co.uk/article/radio-… Radiocentre Campaign

Fold7Design’s STOP THE TRAFFIK Group rebrand uses smart graphic devices to reflect its mission
itsnicethat.com/articles/fold7…  It's Nice That

.  MoreAboutAdvertising Top Tips for Cannes is back: FCB London 's CCO Owen Lee kicks things off  moreaboutadvertising.com/2024/05/top-ti…