While generative artificial intelligence has potential for email marketing, it's also enhancing spam filters. Can marketers adapt? shorturl.at/04P7M

Discover how the landscape of brand-athlete relationships is being reshaped by the power of social media. shorturl.at/Z2NAW

Generational differences between U.S. sports fans cannot sideline the one thing they all have in common — loyalty to their teams. shorturl.at/Xu1Tb

'Email has been a part of our mix for many years. Now, we implemented a robust CRM program, and we transformed our understanding of how guests behave.' - Peter Frey, Chief Brand Officer Sonny's BBQ #ANAMarketingTech

Join the ANA Nonprofit Federation June 11-12 in New York, NY for the ANA Nonprofit Growth Summit: Impact Through Data-Driven Excellence in #Fundraising and #Marketing . Nonmember registration is available for this event. Learn more and register: ana.net/membersconfere…

Anteriad presents at upcoming The ANA webinar, The Power of Unified Data in a Chaotic Marketing World! Scott Tinkoff and Adam Halfmann of School Specialty to address the challenge of creating a single, comprehensive customer data source.
▶️hubs.ly/Q02y0hVG0

Hear from our John Speyer as he shares insights for political marketers looking to navigate digital landscape shifts in their campaign planning and buying this year -- via The ANA: ana.net/miccontent/sho…

Nurturing diversity and broadening customer reach: the key to unlock brand potential. shorturl.at/r2SdW

Three scrolls - your golden opportunity to capture attention and earn a follow.
shorturl.at/11vkb

'We still don't have the perfect integration of the MarTech stack but we're making incredible progress here as an industry.' - Scott Brinker, VP of Platform Ecosystem at HubSpot #ANAMarketingTech

'When decisions are already being made on platform buys or strategic tech investments, bringing in IT leaders as an afterthought doesn't work well for technology and the investments we are making.' - Macario Gallegos, MBA, CIO of Hard Rock Cafe #ANAMarketingTech

Our team had a great time at the The ANA In-House Agency Conference in California this week. We'll see you next time! 👋 #ANAInHouse

According to Bombora Company Surge®️ there has been a spike in interest in CTV in recent weeks, particularly in the healthcare and manufacturing industries.

Get the full scoop 🍧 on The ANA: hubs.ly/Q02xB5xb0

“For the first time ever, regulators, privacy advocates and litigation attorneys can see what you’re doing and see what you’re not doing,” according to Elliot Bell, COO, Compliant during his compliance workshop with Nicole Vinson, Global Vice President, Kellanova.

Darren Rankine, Partner of Marketing Technology, Transparent Partners, describes how to conduct a MarTech stack audit, including collection and discovery, in his multi-step process. #ANAMarketingTech

Get ready with us for the workshops at the ANA Marketing Tech Conference! #ANAMarketingTech

The ANA conference is this week. Let’s meet: comca.st/4bItBWZ. Make sure to attend this session where Simon Morris will cover how a fully connected tech ecosystem benefits both marketers and their audiences.

#AdTech #AdOperations #ANA #ANA Marketing The ANA