The Roadshow train continues...
Melbourne's turn this week. Our members gathered for networking and our next round of MOVE 2.0 pre-launch roadshows.
Coming soon to Sydney and Brisbane. Stay tuned for dates...
#OMAau #Roadshows #OOH #MemberActivation #OutdoorAdvertising #AlwaysOn

📢 MOVE is seeking EOI’s from organisations with syndicated research and audience insights products and/or media data software platforms, for this next stage of the MOVE 2.0 development.

Go to our website for more info and to register your interest: bit.ly/3PsSdec

The Outdoor Media Association (OMA) today launched the first Out of Home (OOH) industry-wide automated insertion order tool, OASIS (Outdoor Advertising Standardised Integration System)
Find out more and explore how you can integrate OASIS into your systems oma.org.au/oasis

The average dwell time in airports is 180mins. We love this innovative #DOOH by JC_tw in Sydney that creates brand impact at the start of the customer journey. #OMAau #AirportAdvertising

📢📢📢 ANNOUNCEMENT: The Winners of the Q2 Creative Collection have dropped!!!

Read more here: bit.ly/45lSt45

#OMAau #AlwaysOn #OOH #OutdoorAdvertising #OutOfHome #CreativeCollection

One Week to go!

MFA EX MELB is on next Tuesday and you won't want to miss our interactive quiz activation!
Brush up on your #OOH trivia and get your fast fingers ready to beat your colleagues and WIN great prizes 🏆
Grab a ticket and we'll see you there! book-this.com/mfa-ex-2023-me…

We're excited to announce that OMA Chairman Charles Parry-Okeden has been invited to judge this years The Drum Awards in the Out of Home category.

#OMAau #OutdoorAdvertising #OOH #AdvertisingAustralia #AlwaysOn

OOH continues to be the channel viewed as a safe bet for advertisers with industry half year net media revenue up 11.9 per cent for the same period on 2022.

Read more here: bit.ly/44lPN5f

Congrats to IMAA CEO Sam Buchanan for being nominated as a finalist in the The CEO Magazine ANZ Executive of the Year Awards.

Here he is introducing our joint event last week.

#OMAau #IMAA #teamworkmakesthedreamwork #AdvertisingIndustry #AustralianAdvertising

How many times have you seen an iconic brand like Coca Cola alter its brand colours?!?!???

That is the power women’s sport now commands. #matildas

#OMAau #AlwaysOn

World Out of Home Organisation announces second APAC Regional Forum in November.
bit.ly/3QDSUCj

#OMAau World Out of Home Organization #APAC #OutdoorAdvertising #AlwaysOn

FREE #OOH MOVE TRAINING
You'll learn:
➡️OOH channel fundamentals
➡️OOH measurement with MOVE
➡️methodology of measuring classic and #DOOH audiences
➡️navigate MOVE software
bit.ly/3KxKU1H
#OMAau #OMALearn #OutOfHome #OOH #OOH Advertising #AdvertisingTraining

Happy International Cat Day! twitter.com/i/status/14123…

#OMAau #InternationalCatDay #CatOOH #Tokyo #OutdoorAdvertising #3DOOH

Have you seen our Best of Outdoor for July???
Our OMA team #PackingRoom picks for July are:

Australia: CommBank Matildas 
Client: Nike
Media agency: Mindshare
Out of Home: QMS

International: @burgerkingbr
#OMAau #BestOfOutdoor #AlwaysOn #OOH #OutdoorAdvertising

#TillItsDone CommBank Matildas

#goals Our Annual Report has just arrived hot off the press!

Love that fresh ink smell in the office on a Thursday

#OMAau #AnnualReport2022 #OOH #OutdoorAdvertising #GetOne

#OASIS is here! We have developed a new Insertion Order automation tool for agencies & media owners, that automates the IO and streamlines the distribution of campaign booking information between them and the third-party verification partners. Sign up now: bit.ly/3YfNajP

OOH global revenue to hit $US40 billion in 2023 according to the latest World Out of Home Organization survey. Market share against other media is 5.1%, up from 4.7% in 2022.

Read all about it in AdNews adnews.com.au/news/ooh-globa…

#OMAau #OutdoorAdvertising #OOH #AustralianMarkets #Media #AlwaysOn

#BTS Stay tuned for #OMAau #CEO Elizabeth McIntyre's appearance on The Media Precinct podcast #pendingapproval coming up soon!

#OOH #AlwaysOn #podcast #mediaagency #independentagency #creativeagency

#MelbourneTakeover Christian O'Connell 'Win a Billboard' is back! Our Creative Collection Q1 2023 Winner is again giving listeners the chance to take over the streets of Melbourne with their own messaging.
This multi-format, #DOOH campaign connects audiences and other formats brilliantly. #OMAau